Why Virtual Staging Is Now Illegal In California [AB723 Warning]
California just changed the rules for virtual staging. Under AB723, certain kinds of staged or AI-enhanced listing photos can now expose the agent and the brokerage to real legal risk.
The video above walks through exactly what AB723 bans, what's still allowed, and the few simple disclosure changes that keep your listings on the safe side of the law without losing the marketing edge that staging brings.
If you list property in California — or you market on platforms that California buyers see — this is worth fifteen minutes of your attention before your next listing goes live.